About Us
MeiggsMedia is a fast-growing digital media company that owns and operates a portfolio of high-traffic personal finance websites, including My Millennial Guide, BeerMoney, and Smarts.
Our mission is simple: to help people make smarter money decisions and earn more through side hustles, smart banking, and investing. We monetize through affiliate partnerships, and we’re ready to scale our performance marketing efforts.
The Role
We’re looking for a self-starting, data-driven, ROI-obsessed Performance Marketing Manager to run paid advertising campaigns that drive traffic to our affiliate pages and generate conversions. This is a high-impact, fully remote role where you will be responsible for building, optimizing, and scaling campaigns across platforms such as Meta (Facebook/Instagram), Google Ads, and Bing Ads.
We’re not looking for someone to just “run ads.”
We want someone who can take ownership, experiment, and scale.
🧠 What You’ll Do:
- Develop and execute paid ad strategies to drive traffic to high-converting affiliate pages across our websites.
- Launch, manage, and scale campaigns across Google, Meta, and Bing.
- Write compelling ad copy and collaborate on creatives that drive CTR and conversions.
- A/B test headlines, audiences, visuals, and landing pages to improve performance.
- Track KPIs like CTR, conversion rate, CAC, ROAS, and make data-backed decisions to scale.
- Research and capitalize on trends, targeting methods, and new channels.
- Work closely with the founder to identify the best-performing content and offers to promote.
- Suggest optimizations to landing pages or content for better conversion.
- Provide weekly reporting with analysis, insights, and action items.
✅ We’re Looking for Someone Who:
- Has 2+ years of experience running paid ads with proven results (ideally in affiliate or performance marketing).
- Understands how affiliate funnels work and how to drive measurable revenue, not just clicks.
- Has worked with ad budgets of at least $1,000/month (bonus if you've scaled to $10k+).
- Is obsessed with performance metrics and knows their way around Google Analytics, Meta Ads Manager, TikTok Ads, etc.
- Can write scroll-stopping copy and understands user psychology and conversion triggers.
- Takes initiative and works independently with little handholding.
- Wants to be part of a fast-moving team and grow with the brand.
🎁 Bonus if You Have:
- 🏆 Experience in financial services, fintech, or money-making niches 🏆.
- Experience driving traffic to quiz funnels or listicles with affiliate CTAs.
- Skills in landing page optimization (CRO).
- Familiarity with SEO and organic content (so you understand our funnel ecosystem).
💼 What We Offer:
- Remote-first, async-friendly work environment.
- Flexible hours.
- Opportunity to scale a budget and see the real impact of your work.
- Direct collaboration with a founder who’s all-in and supports experimentation.
To Apply:
Send a brief cover letter and portfolio or example campaigns you’ve worked on to [email protected]. Include results or metrics you’re proud of, and any affiliate/CPA experience if applicable.
Desired qualifications are:
- Demonstrated experience running profitable paid advertising campaigns, with a focus on scaling performance across channels like Google, Meta, TikTok, and more.
- Deep interest in personal finance and investing, with an understanding of consumer psychology and what drives clicks, conversions, and trust.
- Background as a journalist, freelancer, or active blogger in personal finance, side hustles, or investing is a strong plus.
- Experience with web publishing and affiliate content; knowledge of WordPress is highly desirable.
- Strong editorial instincts and attention to detail, backed by a professional or academic record of communication and storytelling excellence.
- Solid understanding of social media, including personal or brand presence across major platforms.
- A creative thinker with a bias for experimentation, optimization, and growth.
- Comfortable working independently.
- Receptive to feedback and committed to continuous improvement.
The rate per word will be competitive and commensurate with experience.
To maintain continuity with the current editorial perspective of the site, preference will be given to applicants who write from a free market, frugal, or business-oriented stand point. Applicants with English as their first language are preferred.
Please send:
(1) A quick email of one or two paragraphs describing why and how you would be a good fit and what this role would look like for you on a weekly basis
(2) Links to your experience in online marketing or paid ads, if any
(3) Your resume as an attachment
For immediate consideration contact Brian Meiggs, CEO of MeiggsMedia: [email protected]